David vs Goliath: Why one U.S. hyperlocal publisher took on Google
It takes a brave publisher to accuse a company worth $1,492Bn that they “kick the living sh*t out of publishers for advertising revenue” but a…
Google to start paying news publishers in the EU for displaying their articles
In a major industry development, Google has reluctantly agreed to demands from both the EU Commission and news publishers to pay to display snippets of…
European Publishers Council files EU Complaint against Google for anti-competitive ad tech practices
The European Publishers Council has this morning filed an antitrust complaint against Google with the EU Commission in a bid to break the ad tech…
Clickio launches Core Web Vitals Monitoring
Clickio, the tech solution for digital publishers, has announced the launch of Core Web Vitals Monitoring. The solution is designed to help publishers remain compliant…
Maximize publisher revenue streams with a first-party data strategy
If the pandemic taught us anything, it’s that flexibility is key across both work and life. For digital publishers, the simultaneous drop in digital advertising…
UK AOP launches Publishing Tech Talk event focusing on best-in-class publisher tools
The Association of Online Publishers (AOP), together with Google and Xandr, have launched an initiative to help publishers learn about new tech solutions, with an…
Can FLoC be rescued with publisher input? Google thinks so but many remain unconvinced
According to Rob Beeler, Founder and CEO of Beeler.Tech which specializes in digital publisher ad monetization, Google is regularly meeting with representatives from approximately 20…
Industry reacts to Google cookie extension
Last Thursday, 26th June, Google announced in a blog post that it will be delaying the phase-out of the third-party cookie in Chrome to 2023…
Google’s scrapping third-party cookies – but targeted advertising will live on
Google has announced plans to stop using tracking cookies on its Chrome browser by 2022, replacing them with a group profiling system in a move…
Google to make ‘significant’ payments to Rupert Murdoch’s News Corp
In a move that could herald the start of a sea-change in relations between Silicon Valley and publishers, Google confirmed yesterday it had inked a…
Google-Facebook duopoly dystopia: Effects on publishers
Google and Facebook’s dominance of the digital advertising market is well documented. Pivotal Research’s Brian Wieser estimated at the end of 2017 that these two companies “accounted…
After Facebook, what’s next? Publishers grapple with traffic fragmentation
Just last year, Parse.ly—a technology company that partners with digital publishers to provide web analytics and audience insights— reported on where audiences came from for…
Digital Publishing Industry Groups Criticize Google Ad Policy
Four publishing trade groups have released a letter addressed to Sundar Pichai, Google CEO, that criticizes the GDPR demands placed on publishers as well as…
Google and GDPR Hand Publishers a Hard Choice
GDPR is a brave new world for everyone who has long “consented” to publishers’ terms as a condition of use. Ironically, however, publishers are now…
Google’s “Talk To Books” might have just changed everything
Last Friday, Google unveiled “Talk To Books,” a new tool which uses semantic search – search based on meaning, rather than mere keywords, and powered by the…
Google to Publishers on GDPR: “Take It or Leave It”
In a blog post a few weeks ago, Google announced how its ad-serving technologies will comply with the EU’s GDPR. In short, Google will control all the…
Facebook’s data crackdown has two winners: Facebook and Google
Advertising industry worries Facebook response to user-privacy crisis will prop up a digital marketing duopoly. Facebook is putting tighter controls on data flowing through its giant…
Google begins to roll out mobile-first indexing
Google has announced that its “mobile-first” indexing of the web is now rolling out after eighteen months of testing and experimentation. Two years ago, Google…
GDPR: Google asks publishers to manage user-data consent for ad targeting in EU
Google is asking publishers in Europe to obtain consent for data use and ad targeting under the new General Data Protection Regulation (GDPR) privacy rules.…
Google rolls out vast pro-publisher initiatives
It’s here. Yesterday Google launched Subscribe with Google – the simple way to subscribe to news publications and maintain access everywhere: websites, apps, even search results.…
