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Special interest consumer and B2B media innovation is in the spotlight at Mx3 Barcelona, the international summit for content creators and media targeting well-defined communities of interest.
Below, we introduce three of our (more than thirty) speakers and some of what they will discuss in Barcelona. They are:
- Sharon Waxman (TheWrap) (“The Business of Hollywood”)
- Paul Miller (Questex) (“Value Creation in the Experience Economy”)
- Sam Baker (The Shift) (“A Trailblazer in Women’s and Creator-led Media”)
Mx3 Barcelona takes place on 12-13 March in the RBA Auditorium in this beautiful coastal city in Spain. The summit includes the speaker programme, one-to-one “Huddles” (expert meetings) and opportunities to socialise and connect with international colleagues.
We currently have discounted Early Bird tickets on sale for a limited period, so sign up to save ASAP.
The agenda (to be updated soon) includes speakers from a range of Consumer and B2B media, from independent creator-led media to mid-market and multinational companies. They include brands and organisations such as:
- Condé Nast, Deutsche Welle, Financial Times, RBA, Ringier, Prisma Media/Vivendi, TheSoul Publishing,
- A Media Operator, Agri Media, Industry Dive, Kademy, TechRadar B2B Pro, Wolves Summit
Here are the three speakers we would like to introduce to you today:
SHARON WAXMAN: ‘The Business of Hollywood’
Waxman is synonymous with in-depth Hollywood reporting and entrepreneurial media prowess. Waxman has revolutionised Hollywood reporting as TheWrap’s founder, CEO, and Editor-in-Chief.
- Founded in 2009, TheWrap is a leading force in the business of entertainment media, celebrated for its impeccable news gathering and journalistic independence.
- Award-Winning Excellence: Under her leadership, TheWrap has garnered numerous accolades, including the 2021 Online Journalist of the Year by the LA Press Club’s SoCal Journalism Awards.
- At Mx3 Barcelona: Waxman will share what “the business of Hollywood” tells us about the future of media.
PAUL MILLER: ‘Value Creation in the Experience Economy’
Miller has successfully led and grown B2B media businesses with revenues ranging from $30 million to $250 million in privately and publicly held companies. His many achievements include being a member of the executive leadership team that completed the sale of Penton to Informa for $1.2 billion. Now CEO of Questex, Miller continues to play at the forefront of innovation and value creation in the information services sector, guiding Questex to new heights in the rapidly evolving experience economy. At Mx3 Barcelona, hear from Miller about:
- Strategic Vision: Miller’s foresight in shaping Questex’s growth, ensuring it stays ahead in serving the experience economy.
- Creating High-Performing Teams: How his passion for building winning cultures is pivotal in fostering innovative and efficient teams.
- Driving Customer Success: With a focus on enhancing offerings, how Questex develops superior value for its customers.
SAM BAKER: ‘A Trailblazer in Women’s and Creator-led Media’
Baker’s journey from British magazines to digital media and now a highly successful independent creator marks her as a formidable media figure. She is a former editor at magazines such as J17, Cosmopolitan and Red, co-founder of The Pool, and, since 2020, the creator of The Shift, an independent podcast for women that has since evolved to include a newsletter and community play with six-figure revenues. At Mx3 Barcelona, Baker will discuss:
- The Value of Focus: Through her various platforms, Sam has been a relentless advocate for women’s rights and issues, particularly those affecting midlife women. Hear how she thinks about and follows her North Star.
- Media Evolution: Her journey from traditional magazines to digital media to podcasting, newsletters, and community (plus monetisation!) and how independence, adaptability and forward-thinking matter in the ever-evolving media landscape.
- Community Building: ‘The Shift’ is more than a podcast; it’s a community that resonates with and supports midlife women, reflecting Sam’s commitment to creating inclusive spaces. She will explain how tight-knit communities create value for participants and the creator behind the group.
See more speakers here and the draft agenda here.
We will soon update the pages with the final speakers and the programme running order, so feel free to check back again at any time.
In the meantime, this is a reminder that our discounted Early Bird offer ends soon, so sign up ASAP before ticket prices rise.
We hope to see you in Barcelona in March!
