6 technologies shaping the future of news publishing
???? Listen to this article Today we launch an article series under the theme ‘Technologies Shaping the Future of News’. In the next few months…
Publishers: The secret to making your database your biggest asset
As part of our Collectif, in which we feature the work of our partners (see more here), the team from The Data Business explains how media…
What is ‘in-stream checkout’ and how can it benefit the publishing industry?
As a publisher, growing and maintaining an audience while effectively monetising your online properties is a balancing act – one that’s only getting harder as…
How publishers can gain traction with younger audiences: Case study
This is an excerpt from our free-to-download report, AI implications on Gen Z Audience Development Will Media, founded in 2020, has made significant inroads into the…
Lessons learned from working with publishers in Japan: Q&A
Global adtech leader Ogury entered Japan a little over a year ago. Since then, the company got to grips with the specificities of this market …
The end of “free-for-all” internet? — What publishers need to know
Twitter limits could offer an unexpected boost for news publishers Recently, a pivotal announcement from Twitter owner Elon Musk sent shockwaves through the digital world.…
“You cannot build a media company and not be profitable”: Publishing insights from the Morning Brew
“The only way to succeed in media is through niches” Attended by more than 400 delegates from 43 countries, the FIPP World Media Congress in…
Stop the churn: Improving subscription retention rates
10 ways to combat churn and improve subscription retention rates To thrive in today’s competitive media landscape, publishers must make subscription retention a priority. Subscription…
Publishers: Revenue sources and investment priorities, from the Specialist Media Innovators
Europe’s specialist media innovators share where they are investing and their main revenue sources This is an excerpt from our free-to-download report, Specialist Media Innovators in…
Publishers are tackling news avoidance with non-news verticals: Here’s how
The 2023 Digital News Report highlights the continued high level of news avoidance In 2022, the Digital News Report showed selective news avoidance – a…
Publishers are finally getting serious about TikTok: How can they thrive?
For the past few years, TikTok has been the platform at the cutting edge of social media, with a rapidly growing, young cohort of users.…
AI is coming for search engines: What publishers can do about it
How can publishers prepare for a world without search? Let’s take a look. Generative AI tools like ChatGPT aren’t just coming for people’s jobs —…
Publishers: Best practices from the Specialist Media Innovators
20 of Europe’s specialist media innovators share their experiences and strategies for growing revenues This is an excerpt from our free-to-download report, Specialist Media Innovators in…
Hire more ‘weirdos’ to differentiate your media business
“If you can have that culture of openness, my God it’s a game changer!” Amy Kean is a self-confessed weirdo. The former Head of Innovation…
“The single greatest threat and the single greatest opportunity”: Insights on AI and publishing, from FIPP World Media Congress 2023
“Come for the storytelling, stay for the community” Attended by more than 400 delegates from 43 countries, the FIPP World Media Congress in the Portuguese…
Publishers: Top tips to improve your email engagement rates
As part of our Collectif, in which we feature the work of our partners (see more here). Here the team from The Data Business run through…
Gen Z and the role of AI in today’s media environment
A guide for media practitioners: AI’s impact on news consumption This is an excerpt from our free-to-download report, AI implications on Gen Z Audience Development The…
How live blogging serves as a critical communications tool for newsrooms
With a rise in consumers looking to social media platforms to consume news, publishing houses need to mimic the social media experience with bite-sized and…
The Online News Act may let Meta and Google decide winners and losers in the media industry
We examined policy documents and interviewed news media executives about their experience of negotiating with the platforms. What we found wasn’t all good news. The…
Publishers: Business models in specialist consumer and B2B media are changing, dramatically
This is an excerpt from our free-to-download report, Specialist Media Innovators in Europe Specialist media businesses are thriving by serving consumer and professional communities around…
