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subscriptionsJez Walters

From integrating tech to creating better leaders – transformation consultant Marco Olavarria on the challenges facing German media

The last twenty years have seen a significant divergence in the evolution of German media. On the one hand, giant legacy companies like Axel Springer…

Motor Sport Magazine’s Zamir Walimohamed on making subscriptions work

On this week’s episode of the podcast, we take a deep dive into the subscription trends of the past year. To get insight from someone…

Authenticity, sustainability and AI – the key topics from this year’s NYC Ad Week

It may seem like it is always Advertising Week somewhere in the world, but the biggie really is the New York event, which delivers perhaps…

The ChatGPT gamechanger, easy ways to podcast and what happens if you let AI run your social media accounts. 8 media stories you need to read this week

Welcome to the first MX3 weekly roundup of all that is new, exciting and surprising in media news. This week’s edition is written by me,…

Democracy dies behind paywalls

We all surf dozens – even hundreds – of sites and sources, yet none of us can afford to subscribe to everything we’d want to…

The journey to subscriptions: Andy Baker

Andy Baker has over twenty years’ experience of building digital media businesses, including start-ups, turnarounds, and the buying and integration of acquisitions. He runs The Lawyer,…

“We got in better fighting shape”: Industry insiders on the impact of the pandemic

The impact of the pandemic (on the media industry) may be smaller than expected, according to Tim Peterson, Senior Reporter, Digiday. Petersen talked with several…

Moving readers from free to fee: An inside look at successful premium publishing strategies

In a world where consumers are accustomed to getting many digital goods for free—from apps to podcasts to instant facts online—convincing them to fork over…

Embrace tech, boycott Facebook: Financial Times charts its course to a million paying subscribers

The Financial Times marked 130 years in 2018, with a paying readership of more than 930,000, three-quarters of which are digital subscriptions. It was also…

How publishers are navigating the perilous path to diversification

Many quality publishers are navigating the “valley of death” on their migration from an advertising-funded model to one more reliant on direct reader revenue. It’s…

Surge of the “Times”, on both sides of the Atlantic (and how)

Earlier this month, News UK announced a major subscription milestone with The Times and The Sunday Times reaching 500,000 subscribers at the end of June…

How publishers can (and should) harness the power of membership

Adopting a membership orientation can be a simple and powerful way for media companies to reinvent their business models. In fact, membership can make them…

Publishers can now monetize Facebook videos

Facebook has been flirting with video monetisation for a while, with beta tests of ad breaks in live video, in-stream video ads, and ad breaks…

9 Takeaways from the Digital News Report 2018

Damian Radcliffe rounds up the key takeaways from the seventh Digital News Report Today sees the publication of the seventh Digital News Report from the Reuters…

How can local independent news orgs build successful membership programs?

When you have 50 different local news organizations from across the country in one room, you also have 50 different news markets. But everyone wants…

Display Advertising Continues to Drive Publisher Revenue

AOP and Deloitte reveal UK publishers’ total digital revenue has increased 5.6% on a 12-month rolling basis to December 2017, largely driven by display advertising.…

Google rolls out vast pro-publisher initiatives

It’s here. Yesterday Google launched Subscribe with Google – the simple way to subscribe to news publications and maintain access everywhere: websites, apps, even search results.…

Why are news publishers pivoting to subscriptions?

Why are so many news publishers pivoting back to subs & paywalls? After all, they didn’t work for most of them before. We all know…

When should a publisher adopt a membership model?

With many magazines struggling to maintain cash-flow and build a solid business model an ability to develop sustainable income streams is crucial. Mary Hogarth investigates…

The podcast juggernaut has finally arrived

Publishers are racing to own the money-making machine that is the daily news podcast. The medium has become industrialized, in quite an exciting way. It’s shaping…

The MX3 Innovators In Specialist Media Europe (consumer media edition)
How pioneering specialist consumer media publishers across Europe are reinventing business models and diversifying revenue
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Skills, Talent and Recruitment in the Age of AI
The state of skills, talent and recruitment across the media industry, with a special focus on the implications of the emergence of AI.
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Mx3 Leadership Report: Media For Interest-Based Communities
Rich insights on niche audiences and how to successfully engage and monetise them
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HOW TECHNOLOGY WILL SHAPE THE FUTURE OF MEDIA
Key presenters at FIPP Congress 2023 share their views on how technology – especially AI and Web 3.0 – will shape the future of Media
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AI implications on Gen Z audience development
Key insights into how AI is influencing Gen Z’s media habits
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Specialist Media Innovators in Europe
How specialist media businesses are reinventing business models and diversifying revenues
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Key trends from FIPP World Media Congress 2023
Key insights from many of the world's leading publishers
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Innovation in news media and journalism
Innovation – what it is, barriers to implementation and examples of innovation in practice
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AI and the Media
Insights on the consequences of AI for media companies
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Strategies for Navigating an Economic Downturn
Insights from several decision-makers on sustainable strategies for the future
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Redefining news: A manifesto for Community-Centered Journalism
Many news organizations are building a new approach to journalism – an approach with a focus on serving local communities in real partnership. In short, “Community-Centered Journalism”. In this new report for the Agora Journalism Center, Professor Damian Radcliffe offers a resource for journalists new to the community-centered approach and those already practising it – …
Why ‘difficult’ Gen Z is a myth – and how they can thrive in your workplace
Gen Z native, Charlotte Usher, outlines what the next generation will need to thrive in the workplace. TL;DR: The profit ‘at all costs’ mentality is over, and the latest generation will be expecting a commitment to employee well-being, sustainability and environmental care, as well as work place flexibility and a fulfilling work life balance. Media …
Power dynamics in the creator economy: Social media platforms and creators
Dan Weinstein, Co-CEO & Co-Founder of Underscore Talent, outlines how becoming a creator takes persistence and dedication, but once a loyal audience is built up, power swings away from the platforms back to its natural home – the creator. Within the creator economy, the question arises: which entity holds the true power, creators or social media …