Futureproofing local news: The tools and trends that will shape the next decade

What metrics should local news publishers be focusing on, and what new tech is out there to support growing businesses? Our fourth and final episode explores the tools, tech and trends – including AI – which organisations are using or looking to use in the future.

This is the final episode of a special four-part podcast series, supported by the Google News Initiative, where Media Voices has been talking to publishers and experts across Europe who are working to find resilient business models. Media Voices spoke to them about the state of the local news market in their regions, how they’ve evolved company culture and practice, and what tools and trends they’re working with to prepare for the next decade.