{"id":49923,"date":"2022-01-17T08:00:00","date_gmt":"2022-01-17T08:00:00","guid":{"rendered":"https:\/\/mediamakersmeet.com\/?p=49923"},"modified":"2022-01-24T11:13:14","modified_gmt":"2022-01-24T11:13:14","slug":"building-a-digital-media-powerhouse-podcast-for-publishers","status":"publish","type":"post","link":"https:\/\/mediamakersmeet.com\/building-a-digital-media-powerhouse-podcast-for-publishers\/","title":{"rendered":"Building a digital media powerhouse: Podcast for Publishers"},"content":{"rendered":"\n<h4 class=\"wp-block-heading\">Welcome to the first High Value Publishing Q&amp;A session<\/h4>\n\n\n\n<p>The goal of these weekly sessions is to help magazine publishers and media companies grow their audiences, drive revenue, and improve their digital platforms.<\/p>\n\n\n\n<p>We\u2019ll cover revenue, audience and technology tactics including advertising, programmatic, SEO, social media, email, controlled and paid subscriptions, ecommerce, analytics, content distribution, and much more.<\/p>\n\n\n\n<p>Whether you publish an enthusiast \/ hobby magazine, a B2B trade magazine \/ association journal, a regional consumer \/ business magazine, or a local newspaper, each session will have something that you can immediately apply to your business.<\/p>\n\n\n\n<p>In today&#8217;s session, we&#8217;re going to review the digital revenue pipeline and talk about your brand, content, technology, audience development, and monetization strategies. Think of this truly as a pipeline or hose, and any one of these areas could potentially constrict your ability to grow your business online.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"Building a Digital Media Powerhouse\" width=\"710\" height=\"399\" src=\"https:\/\/www.youtube.com\/embed\/GX4dKQcNY-4?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><meta charset=\"utf-8\"><em>Each week, 25-year digital media veteran, Eric Shanfelt, helps magazine publishers and media companies grow their audiences, drive revenue, and improve their digital platforms.\u00a0Topics range from owned and programmatic advertising tactics, to SEO, social, email and controlled and paid subscription\/membership, ecommerce, analytics, content distribution, and more.\u00a0Whether you publish a consumer enthusiast\/hobby title, a B2B trade journal or association, a regional business\/city magazine, or a regional newspaper, each session will have something that you apply to grow your business and your career.<\/em><\/p>\n\n\n\n<div style=\"height:15px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/nearviewmedia.com\/high-value-publishing\/\" target=\"_blank\" rel=\"noopener\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"303\" src=\"https:\/\/mediamakersmeet.com\/wp-content\/uploads\/2022\/01\/High-Value-Publishing-WNIP-1024x303.jpg\" alt=\"\" class=\"wp-image-49925\" srcset=\"https:\/\/mediamakersmeet.com\/wp-content\/uploads\/2022\/01\/High-Value-Publishing-WNIP-1024x303.jpg 1024w, https:\/\/mediamakersmeet.com\/wp-content\/uploads\/2022\/01\/High-Value-Publishing-WNIP-400x118.jpg 400w, https:\/\/mediamakersmeet.com\/wp-content\/uploads\/2022\/01\/High-Value-Publishing-WNIP-768x227.jpg 768w, https:\/\/mediamakersmeet.com\/wp-content\/uploads\/2022\/01\/High-Value-Publishing-WNIP.jpg 1221w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Welcome to the first High Value Publishing Q&amp;A session The goal of these weekly sessions is to help magazine publishers and media companies grow their audiences, drive revenue, and improve their digital platforms. We\u2019ll cover revenue, audience and technology tactics including advertising, programmatic, SEO, social media, email, controlled and paid subscriptions, ecommerce, analytics, content distribution, [&hellip;]<\/p>\n","protected":false},"author":40,"featured_media":49934,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[26,17611],"tags":[],"yst_prominent_words":[1243,1692,1396,1503,4024,1523,1250,7940,1388,6085,1471],"acf":[],"_links":{"self":[{"href":"https:\/\/mediamakersmeet.com\/wp-json\/wp\/v2\/posts\/49923"}],"collection":[{"href":"https:\/\/mediamakersmeet.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mediamakersmeet.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mediamakersmeet.com\/wp-json\/wp\/v2\/users\/40"}],"replies":[{"embeddable":true,"href":"https:\/\/mediamakersmeet.com\/wp-json\/wp\/v2\/comments?post=49923"}],"version-history":[{"count":0,"href":"https:\/\/mediamakersmeet.com\/wp-json\/wp\/v2\/posts\/49923\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mediamakersmeet.com\/wp-json\/wp\/v2\/media\/49934"}],"wp:attachment":[{"href":"https:\/\/mediamakersmeet.com\/wp-json\/wp\/v2\/media?parent=49923"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mediamakersmeet.com\/wp-json\/wp\/v2\/categories?post=49923"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mediamakersmeet.com\/wp-json\/wp\/v2\/tags?post=49923"},{"taxonomy":"yst_prominent_words","embeddable":true,"href":"https:\/\/mediamakersmeet.com\/wp-json\/wp\/v2\/yst_prominent_words?post=49923"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}